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Taking cues from the 100-day feedback bonanza

Our country recently marked the first 100 days of a new President. The occasion prompted an outpouring of feedback; and it wasn’t just the talking political heads. Everyday citizens were participating...

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Data reinforces that customer reviews have an impact

Data continues to show that consumers see peer reviews as an important source for making purchase decisions. Earlier this month, Nielsen released its Global Online Consumer Survey and the results...

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Sleigh bells ring, are you listening...This season, let your customers drive...

There’s no question holiday shopping is highly competitive this season. In early estimates for the holiday season, Global Hunter Securities predicts anywhere from a 1 percent increase to a 1 percent...

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It’s a reputation jungle out there…

Online business reviews have quickly evolved into the modern day “Comments Box”. As a result, feedback, positive or negative, can impact how your business operates. Anyone with a keyboard is a critic...

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Put a SLAPP on business reputation

Company finds negative information or reviews about its business online. Company reacts and sues. This scenario has repeated itself through gripe sites such as Yelp and by companies suing consumers...

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One disastrous daily deal experience: What Not To Do

After experiencing one of the worst purchase experiences ever via a daily deal website which has broken nearly every retailing rule you can break, here is my What Not To Do post. On 19 January 2012, I...

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